PRESS RELEASES

September 1999

AN EXPLORATION INTO TRUST & ALIENATION IN THE WORKPLACE

LONDON - BDG McColl, one of the leading international architectural and design consultancies, will once again be bringing its expertise to the WorkPlace '99 exhibition at London's Olympia on 16 - 18 November 1999. BDG McColl offers multidisciplinary design and support services through four core teams: Architecture, Communications, Retail & Leisure and Workplace.

BDG McColl will explore the ideas of alienation and trust in the workplace. BDG McColl will examine the use of technology and how it has become a key factor in alienating the staff, impacting upon relationships between people and ultimately performance, despite originally being hailed as the solution to encourage workers to communicate.

In the face of such a technological onslaught, BDG McColl's role as designer is to provide workplaces which encourage trusting human relationships based on a sense of place. According to Phil Hutchinson, Design Director, BDG McColl Workplace: "Without trust, we cannot share knowledge. Without sharing knowledge, we cannot generate ideas and without ideas, we cannot aspire to business excellence. At WorkPlace '99, BDG McColl, will be seeking to design an environment which can take on board these issues."

Nicole Cooper, Marketing Manager, WorkPlace 99, said: "The theme of this year's exhibition is 'The Way We Work' and the fact that BDG McColl's workplace division is structured to encourage new thinking about the way we work, how we use space, how it is allocated and how this can benefit the individual and the organisation, means that it is an ideal fit for the show."

WorkPlace '99
For further information, please contact:

For press information:

Nicole Cooper, Reed Exhibitions Ltd.
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Richard Leslie, Millbank PR
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